Why this role
FlyingToast is built for corporate teams in regulated industries: law firms, financial services, healthcare, consulting, and tech. These buyers need trust, compliance awareness, and confidence that AI-generated content stays on-brand. This role owns demand generation from first touch through trial signup and paid conversion. You'll build a practical marketing playbook for an early category.
What you'll do
- Build and execute B2B demand generation strategy targeting corporate verticals
- Create content that resonates with compliance-conscious buyers (case studies, webinars, guides)
- Own the marketing funnel from awareness through trial conversion to paid
- Establish partnerships, industry presence, and thought leadership positioning
- Run experiments across channels (LinkedIn, content, email, paid) and double down on what works
- Collaborate with product to align messaging with feature launches and roadmap
What we're looking for
- 5+ years B2B SaaS marketing experience with a focus on demand generation
- Track record of building pipeline in enterprise or mid-market segments
- Understanding of regulated industry marketing constraints and buyer psychology
- Data-driven approach: you measure experiments and stop investing in channels that do not work
- Strong writing skills. You can produce compelling content, not just manage it.
Nice to have
- Experience marketing AI/ML products to non-technical buyers
- Network in legal, finance, or healthcare marketing circles
- Experience with product-led growth motions alongside sales-assisted deals
What success looks like
In your first 6 months...
- Trial signups are growing month-over-month with a clear attribution model in place
- At least two content channels are producing qualified pipeline consistently
- You've identified the top-performing vertical and built a repeatable playbook for it
Compensation
$130,000-$170,000/year
ABOUT US
About FlyingToast
FlyingToast is an AI-powered social media platform for business teams. We help companies in law, finance, healthcare, consulting, and tech generate on-brand social content and publish it across 13+ platforms. We're early-stage and building quickly, so every role is close to the product, customers, and technical decisions.
BENEFITS
Benefits & perks
Remote-first
Work from anywhere with a schedule that fits focused work
Flexible hours
Async by default, with meetings only when they help
Real ownership
Own meaningful projects from idea to shipped product
Learning support
Books, courses, and tools when they help you do the job better
Work setup
We'll help you get the core equipment you need
Flexible time off
Take time off with clear planning and handoffs
VALUES
Our values
Ship fast, learn faster
We ship in small steps, learn from real usage, and keep momentum without lowering the bar.
Practical AI
AI is central to the product, but the standard is usefulness: reliable workflows, strong brand fit, and clear user control.
Quality over quantity
Our customers need work they can trust. We care about reliability, clarity, and details that make the product feel dependable.
Ownership, not tasks
You own outcomes, not task lists. We expect people to make decisions, explain tradeoffs, and improve the work around them.
CULTURE
How we work
- Async-first, small distributed team across multiple time zones
- High ownership, low meeting load
- Modern tooling and a Laravel/Vue codebase that moves quickly
- Short feedback loops with regular product reviews
APPLY
Apply for this role
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